PRIORITY ANNUAL CREATIVE PARTNERSHIP
PRIORITY ANNUAL CREATIVE PARTNERSHIP
TOTAL CONTRACTUAL INVESTMENT
€1,800,000
PRIORITY INITIAL PAYMENT — 1 OF 2
€1,200,000 due at signing.
€600,000 due by Day 30 and before the first official production delivery.
TWELVE MONTHS OF CREATIVE CONTINUITY WITH PRIORITY ACCESS.
The Priority Annual Creative Partnership carries the same complete core creative scope and production standard as the Standard Annual Creative Partnership.
The distinction lies in access, scheduling and speed of activation.
Priority partners receive earlier production-calendar confirmation, priority consideration across limited production windows and accelerated coordination of the creative team, locations and Annual Production Roadmap.
For twelve months, Nova Labs operates as an embedded creative production partner. We develop, produce and expand one connected visual world across campaigns, brand stories, launches, seasons and essential digital touchpoints.
PRIORITY PAYMENT STRUCTURE
INITIAL PAYMENT: 1 OF 2
€1,200,000 due at signing or checkout.
FINAL PAYMENT: 2 OF 2
€600,000 due by Day 30 and before the first official campaign delivery.
The €1,200,000 collected at checkout represents the initial contractual payment and is credited toward the complete contractual investment of €1,800,000.
PRIORITY ACCESS
• Earlier Annual Production Roadmap Activation
• Priority Production Calendar Placement
• Earlier Confirmation of Limited Production Windows
• Accelerated Senior Creative Team Coordination
• Earlier Location and Production Planning
• Faster Scheduling for New Campaign Opportunities
• Reserved Nova Labs Team and Production Capacity
• Direct Senior Creative Leadership Throughout the Partnership
PRIORITY WITHOUT COMPROMISE
Priority access does not mean rushed production or reduced creative consideration.
Every campaign receives the same detailed creative direction, production precision and finishing standards. Priority status changes how early resources are reserved and how quickly planning may begin.
The result is greater operational certainty for brands managing launches, seasonal campaigns, multiple locations or time-sensitive opportunities.
ANNUAL PARTNERSHIP SCOPE
• Annual Creative Direction and Visual Strategy
• Bespoke Annual Production Roadmap
• Recurring Campaign Strategy and Narrative Development
• Recurring Production Planning
• Cinematic Hero Film Production
• Premium Short-Form Campaign Production
• Editorial Photography
• Website, Paid Media and Social Asset Development
• Launch and Seasonal Campaign Assets
• Brand Storytelling and Behind-the-Scenes Content
• Post-Production and Master Delivery
• Future Content Reserve
• Reserved Nova Labs Team and Production Capacity
• Final Annual Campaign Library Organisation
ONE EVOLVING ANNUAL SYSTEM
The Annual Production Roadmap defines the year’s campaigns, launches, locations, production cadence and delivery priorities.
Each production stands independently while strengthening the larger brand world. Creative direction remains consistent, production becomes more efficient and every completed asset contributes to a growing content library.
OPTIONAL ENHANCEMENTS
The complete Annual Enhancement Suite is not included within the €1,800,000 Annual Creative Partnership investment.
Selected enhancements may be commissioned separately for individual campaigns, production periods or brand priorities. Their scope, application, investment and delivery schedule are confirmed in writing before activation.
Partners requiring the complete enhancement ecosystem throughout the year may progress into the €2,990,000 Annual Global Production Partnership. Any applicable credit, remaining investment and revised scope are calculated against the uncompleted Annual Production Roadmap and confirmed within the revised agreement.
CREATIVE PARTNERSHIP CREDIT
A partner progressing from the €450,000 Creative Partnership receives the complete initial investment as credit against the €1,800,000 Annual Creative Partnership total.
The remaining contractual investment becomes €1,350,000. A revised priority payment schedule is confirmed within the Annual Partnership agreement.
This pathway allows the existing creative world, campaign intelligence and production momentum to continue without restarting the relationship.
PARTNERSHIP PERIOD
12-month fixed-term partnership
The partnership is contracted from day one and is non-cancellable. Priority scheduling, campaign calendars, production locations, delivery milestones, usage rights and contractual payment dates are confirmed within the signed agreement.
ADDITIONAL PRODUCTION EXPENSES
The investment excludes VAT.
Travel, accommodation, permits, locations, talent, specialist equipment, set construction, shipping, international production requirements, extended licensing and other required third-party production expenses are quoted separately where required.
All additional expenses are discussed and agreed in writing before commitment.